How To Choose A Squarespace Template



All Squarespace sites start with a template. Squarespace templates determine a site’s style and functionality.

You can customize any template’s style to make it your own and showcase your site’s content. However, templates are like your body’s DNA – there’s a lot you can change about your site's appearance and functionality, but there are certain style parameters and special features built into each template that can’t be changed. And it is good to keep in mind.

To explore the Squarespace templates and see how real customer sites use them, visit

Template differences and similarities

Each template expresses a cohesive creative vision and has its own style options, default settings, and demo content. You can’t mix and match features from different templates, but many common features are available across all templates.


The following features can be used with any template:

- Regular Pages

Regular Pages allow you to build a page from scratch on any template.

- Collections

Although their appearance and features vary, all templates support collection pages. This means any template can have a blog, shop, calendar of events, and splash page, and can host images and music.

- Core Commerce features

Commerce features vary by billing plan, but all templates can display and sell products.

- Fonts and colors

All templates support the Squarespace font library and color options.

- Content management features

With any template, you’ll have access to the Squarespace platform’s built-in tools, such as blocks, analytics options, and site management settings.


The following features may vary significantly between templates:

- Style tweaks

Each template’s specific style tweaks allow for customization while retaining the aesthetic vision of a template.

- Collection page options

Many templates have special features and styles built into their collection pages. For example, the Wells template has a unique feature that allows visitors to switch the Gallery Page between a slideshow and thumbnail images.

- Index Pages

Only certain templates support Index Pages, and Index Page styles range from stacked banner images to thumbnail navigation grids.

- Demo content

Demo content demonstrates the template’s strengths and features, and serves as an inspiration for you as you build your site.

- Headers, footers, and sidebars

The template determines a site’s basic layout. For example, only select templates have per-page footers or headers or sidebars.

- Banners and background images

You can add banner images or background images to many templates. Some templates support additional features like special banners and parallax scrolling.


Let's explore all the differences together to get to choose the right template for us

Giulia Arban